A data-driven approach to digital marketing. Spiced up with proper analytics. 🌶️
January 13, 2021
What is a Good CTR?
We've estimated 'a good CTR' on prominent ad platforms: Google, Facebook, Youtube, and Instagram.
January 22, 2021
CPA vs CPC - Is There a Winner?
Is there a definite winner in the battle between the two popular cost models: CPA vs CPC?
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